We focused on making everything bold, pure and cool.
The new logo and identity positions Arab Life & Accidents Insurance
as a company not just ready for change, but for leading the way.

Our new proposed identity is a symbol of change,
an expression of possibilities.
Our belief is simply that our logo is whatever you want it to be;
it is free expression of a passion that is fresh, spontaneous and
that reflects our value


The means a lot tagline, aims to capture the powerful combination of talent, innovation and differentiation at Arab Life & Accidents Insurance Co. emphasizing its commitment to advancing progress and inspiring our clients to do the same.